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14 days free + 15% off annual plans
14 days free + 15% off annual plans
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Additional 30% off during 12 months
30% off
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15% off on annual plan
15% off
Promo code, redemption steps & eligibility
Mailchimp Startup Deals - Overview
Eligible startups can access savings on Mailchimp, including a free trial period and a discount on annual plans. The exact benefit depends on the plan you select and your account status, and is confirmed after your eligibility is reviewed. Mailchimp's tiers range from a capped free plan up through Essentials, Standard, and Premium, so you can match the discount to the level of automation and contact volume your business needs.
About Mailchimp
Born in Atlanta in 2001 and now part of Intuit, Mailchimp grew from a side project into one of the most recognized names in email marketing, today serving more than 13 million users worldwide. It is the tool most small businesses and creators reach for when they want to send a newsletter without hiring a designer or learning to code.
The platform centers on the Customer Journey Builder, a visual ...
Key Features
Customer Journey Builder
A visual, drag-and-drop canvas for building multi-step automations. Flows can trigger on opens, clicks, purchases, tag changes, audience sign-ups, and date-based events, then branch with if/else logic and time delays. Standard supports up to 200 journey points per flow, which is enough to run welcome series, abandoned-cart recovery, and post-purchase follow-ups from one map.
Intuit Assist generative AI
Mailchimp's AI assistant (in beta on Standard and Premium, at no extra cost) drafts on-brand marketing emails, proposes subject lines, and helps refine copy so a single person can produce a campaign in minutes. Newsletter content generation is available across plans, and AI also assists with SMS content and email layout.
Segmentation and predictive targeting
Build audiences from behavior, purchase history, and demographics, then send to precise slices instead of your whole list. Higher tiers add predictive insights that estimate which contacts are likely to buy again or spend more, plus send-time optimization to deliver when each person is most likely to engage.
Reporting and A/B testing
Track open rates, click-through rates, e-commerce conversions, and revenue attributed to campaigns. A/B and multivariate testing let you compare subject lines, content, and send times so decisions are based on results rather than guesswork.
Forms, landing pages, and integrations
Capture contacts with signup forms and pop-ups, publish hosted landing pages, and connect 300+ apps including Shopify, WooCommerce, Stripe, Squarespace, and QuickBooks so customer and order data flows into your campaigns automatically.
Pros & Cons
Pros
- Genuinely beginner-friendly - The drag-and-drop editor, templates, and free tier let a non-technical founder ship a polished newsletter the same day they sign up.
- Strong AI and automation for the price - Intuit Assist and the Customer Journey Builder bring generated copy and behavior-based flows that used to require far pricier tools.
- Deep integration ecosystem - 300+ connectors, plus native QuickBooks ties through Intuit, keep e-commerce and finance data in sync with your marketing.
Cons
- Cost climbs fast with list size - Pricing is billed against your contact count, so bills can rise sharply as your audience grows, and inactive or unsubscribed contacts can still count toward tiers.
- Key extras cost more - SMS marketing and transactional email are paid add-ons rather than included, and phone support is reserved for the top Premium plan.
- Advanced users hit ceilings - Power users sometimes find segmentation logic and automation limits (such as journey-point caps) restrictive compared with dedicated enterprise marketing platforms.
Frequently Asked Questions
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